Michael Lister of Futurist Projects is a long-standing customer of ours. The core business of Futurist wass the sales and hire of stage sound and lighting equipment.
This is very much a working bit of print. Its function is to communicate the type of work that Futurist can do and are looking to get involved with and generate dirct sales. Delivered as a 6 page A4 with two flyers, the main item has a detachable price/stock list. The main body flags up recent prestige jobs and focus on recent commissions within the educational sector. The flyers are selling promotional offers and ex hire stock.
Within 6 weeks this mail-out had resulted in £100,000 worth of confirmed orders.